24K gold hits ₹1.51 lakh per 10 gm; silver at ₹2.35 lakh per kg

Bullion.co.in data cited by NDTV Profit puts 24K gold at ₹1,51,470 per 10 gm and 22K gold at ₹1,38,848 on Sept. 28. Silver stood at ₹2,35,070 per kg, signalling continued input-cost pressure for jewellery retailers and consumers.

— Source publishedMon, 28 Sept, 2026, 07:23 IST·First seen Mon, 28 Sept, 2026, 07:51 IST·Source NDTV Profit

The development

24K gold prices stood at Rs 1,51,470 per 10 gm on Monday, Sept. 28, while 22K gold was Rs 1,38,848 per 10 gm and silver was Rs 2,35,070 per kg, according to Bullion.co.in.

The numbers

  • Rs 1,51,470 per 10 gm
  • Rs 2,35,070 per kg
  • Rs 1,38,848 per 10 gm

Why it matters to operators and investors

Record gold and silver prices raise jewellery input costs, making inventory discipline, hedging and lighter-weight product assortments critical to protect margins and sustain demand.

What to watch next

  • Gold and silver price direction and daily volatility, especially any 5-10% correction from current levels.
  • Festive and wedding-season gram-volume trends versus nominal sales growth.
  • Consumer migration to 18K/14K, lightweight and exchange-led purchases.
  • Retailer inventory days, hedge coverage, borrowing costs and finance-expense growth.
  • Rupee movement, global real yields, central-bank buying and import-duty changes.

The counter-case

Spot bullion prices alone do not establish sustained margin pressure for jewellery retailers. Large chains typically hedge gold exposure, reprice frequently, and pass much of the metal-cost increase to consumers; elevated prices can also lift reported revenue and inventory values. Demand may shift toward lower-carat, lightweight, exchange, instalment and studded products rather than collapse.