Active Clothing's NUEMO platform targets ₹200–250 cr from Tier 2/3 apparel retail in 4 years
Active Clothing Co's board cleared NUEMO, a multi-brand apparel retail platform aimed at Tier 2 and 3 towns, with a ₹200–250 crore topline ambition over four years. The move bets on under-served small-town demand as listed apparel makers chase direct-to-consumer scale beyond metros.
What happened
Active Clothing Co's board approved launching NUEMO, a multi-brand apparel retail platform targeting Tier 2/3 towns with ₹200–250 crore topline in four years.
Key facts
- ₹200–250 crore topline target
- 4 years
- ₹57.81 crore order
- customs duty raised to 15% from 6% on gold/silver
Why this matters
Active Clothing's Tier 2/3 push opens partnership and tuck-in M&A windows in regional apparel brands, last-mile logistics, and franchise networks that can accelerate NUEMO's footprint build.