Agilitas raises ₹225 crore to scale its sportswear brand, manufacturing and retail platform
The Indian sportswear startup, owner of Mochiko Shoes and One8 and Lotto Sport Italia’s 40-year India licensee, plans to expand its retail footprint and add a major US sportswear brand.
What happened
Indian sportswear startup Agilitas raised ₹225 crore to expand its manufacturing, brand and distribution ecosystem. It owns Mochiko Shoes and One8, holds Lotto
Key facts
- ₹225 Cr fresh funding
- three-year-old startup
- exclusive 40-year licence for Lotto Sport Italia
- ₹40 Cr investment by Virat Kohli
- 17 cricket-shoe prototypes rejected
- seventh edition of Inc42’s The D2C & Retail Summit 2026
Why this matters
Agilitas is positioning for additional licensing or acquisition opportunities, including a potential major US sportswear brand partnership.
What to watch
- Named US-brand agreement, including exclusivity, India rights, royalty commitments and launch timing.
- Store-opening targets, city rollout plan and mix of company-owned versus franchise locations.
- Manufacturing-capacity additions, utilization levels and any new factory or vendor-network announcements.
- Revenue growth and gross-margin disclosure showing whether retail expansion is translating into sell-through rather than inventory buildup.
- Funding use breakdown, subsequent equity/debt raise, or strategic investor participation.
- Competitive responses from Nike, Adidas, Puma, Skechers, Decathlon and Indian value-sportswear brands.
- Announce the identity and commercial scope of a US sportswear brand partnership or license.
- Open additional branded stores and expand presence through department stores, malls and franchise channels in major Indian cities.
- Increase manufacturing capacity, supplier contracts and design/product-development hiring.
- Use shared sourcing, warehousing and distribution across Mochiko, One8 and Lotto Sport Italia to reduce unit costs.
- Pursue additional athlete, cricket, football or fitness-led marketing partnerships to accelerate consumer acquisition.
Also reported by
- Inc42 — Same time