Ai+ Nova 2 Ultra 5G launches at Rs 17,999, undercuts mid-range smartphone rivals in India

Ai+ enters India's competitive mid-range smartphone segment with the Nova 2 Ultra 5G, priced Rs 17,999-19,999. Specs include 6.78-inch AMOLED, 144Hz refresh, 2500 nits, MediaTek Dimensity 7400, 6,000mAh battery with 33W charging, 50MP camera and IP68 rating—targeting value-conscious buyers.

— Source publishedSat, 30 May, 2026, 00:45 IST·First seen Sat, 30 May, 2026, 09:04 IST·Source Financial Express · BrandWagon

What happened

Ai+ Nova 2 Ultra 5G launches in India's mid-range smartphone segment at Rs 17,999-19,999, offering 6.78-inch AMOLED display, MediaTek Dimensity 7400, 6,000mAh

Key facts

  • 6.78-inch
  • 144Hz
  • 2500 nits
  • 6000mAh
  • 33W
  • 50MP
  • Rs 17999
  • Rs 19999

Why this matters

Ai+'s aggressive entry signals a new disruptor in India mid-range worth tracking for distribution partnerships, ODM relationships, or as an acquisition lever if early traction validates the value-tier playbook.