Amazon India enters most aggressive phase with $35B fresh investment by 2030

India head Samir Kumar says Amazon will scale Amazon Now quick commerce across 100 cities via 1,000 micro fulfillment centres, taking on Blinkit, Zepto and Instamart. The $35B comes on top of $40B already invested over 13 years, with $80B in exports enablement targeted.

— Source publishedSun, 14 Jun, 2026, 14:24 IST·First seen Sun, 14 Jun, 2026, 14:44 IST·Source ET Small Business

What happened

Amazon India head Samir Kumar says company is in its most aggressive India expansion phase, backed by USD 35 billion fresh investment by 2030, scaling Amazon

Key facts

  • USD 35 billion by 2030
  • USD 40 billion already invested
  • USD 80 billion exports enablement
  • 100 cities
  • 1,000 micro fulfillment centres
  • 13 years

Why this matters

Expect aggressive M&A and partnership activity around micro-fulfillment real estate, last-mile logistics tech, and exports enablement — scout regional grocery, dark-store operators, and SMB export platforms before valuations reset.