Amazon Pay targets MSMEs with broader digital-credit push after crossing 10m Pay Later users

Amazon Pay India is expanding Amazon Pay Later and Axio-led credit offerings for consumers and small businesses. Through Kotak Mahindra Bank, Business Prime members can access 5% cashback, GST-compliant purchasing and up to 48 days of interest-free working-capital credit.

— Source publishedThu, 24 Sept, 2026, 00:51 IST·First seen Thu, 24 Sept, 2026, 00:58 IST·Source Business Standard · Companies

What happened

Amazon Pay India plans to broaden its smart-wallet and digital-credit offering through Amazon Pay Later and Axio, targeting consumers and MSMEs. Its Kotak

Key facts

  • More than 10 million Amazon Pay Later users
  • 70% of small businesses on Amazon Business are sole proprietors
  • 5% cashback for Business Prime members
  • 48 days of interest-free working-capital credit
  • Viksit Bharat by 2047

Why this matters

Amazon’s 10m-plus Pay Later base and Axio/Kotak partnerships make MSME lending, accounting, procurement and B2B payments platforms logical partnership or acquisition targets.