Amul lifts pouch milk prices ₹2/litre nationwide from May 14

GCMMF's Amul is raising fresh pouch milk prices by ₹2 per litre across India effective May 14, 2026 — a 2.5-3.5% hike. Move follows a ₹30/kg fat bump in farmer procurement prices (up 3.7%) and rising cattle feed, packaging and fuel costs. First nationwide Amul milk price revision in recent quarters.

— Filed Thu, 14 May, 2026, 05:53 IST · Source Business Standard · Companies · Updated

Amul (GCMMF) is raising fresh pouch milk prices by ₹2 per litre nationwide from May 14, 2026, a 2.5-3.5% hike. Driven by higher cattle feed, packaging and fuel costs; farmer procurement price up ₹30/kg fat.

Why this matters

Follows Amul's earlier ₹2-4/litre hike (first in years, buffalo milk at ₹80) and a prior ₹2/litre nationwide revision, signaling sustained dairy input cost pass-through.

Retail-brand activity steady with 48 signals in the last 90 days.