Amul, Mother Dairy raise milk prices by Rs 2/litre from May 14
Both dairy majors hiked pouch milk by Rs 2/litre across variants effective May 14, 2026, citing higher feed, packaging and fuel costs alongside 3.7-6% YoY jump in farmer procurement prices. Amul Gold 500ml moves to Rs 35; Mother Dairy toned pouched to Rs 60/L. Farmers retain 75-80 paise per rupee.
What happened
Amul and Mother Dairy hiked milk prices by Rs 2 per litre effective May 14, 2026, citing higher feed, packaging, fuel costs and farmer procurement prices up
Key facts
- Rs 2 per litre hike
- Amul Taaza 500ml Rs 28 to Rs 29
- Amul Gold 500ml Rs 34 to Rs 35
- Amul Cow Milk 500ml Rs 29 to Rs 30
- Amul Shakti 500ml Rs 31 to Rs 32
- Amul Buffalo 500ml Rs 37 to Rs 39
- T Special 1L Rs 63 to Rs 66
- Mother Dairy toned bulk Rs 56 to Rs 58/L
- toned pouched Rs 58 to Rs 60/L
- full cream Rs 72/L
- double-toned Rs 54/L
- cow milk Rs 60 to Rs 62/L
- Amul procurement up 3.7% since May 2025
- Mother Dairy procurement up ~6% YoY
- 80 paise per rupee to farmers (Amul)
- 75-80% realisation to farmers (Mother Dairy)
Why this matters
Rising feed and procurement costs favor scaled players with farmer networks—scout bolt-on dairy co-ops or regional brands struggling to absorb 3.7-6% procurement inflation.