Arihant AV Solutions launches 'Screenova' digital signage software, eyes Tier II-III expansion
Arihant AV Solutions has rolled out Screenova, a proprietary digital signage management platform already serving clients like Reliance Retail and Muthoot Fincorp. The company plans to extend its reach into Tier II and Tier III markets as in-store digital displays gain traction across Indian retail.
What happened
Arihant AV Solutions launches Screenova, a proprietary digital signage management software, serving clients like Reliance Retail and Muthoot Fincorp, with plans
Why this matters
A homegrown signage software with marquee retail clients and a stated push into under-penetrated Tier II-III markets makes Arihant a watch candidate for partnership or acquisition in the retail AV stack.
What to watch
- New marquee client wins or churn among anchor accounts
- Recurring-revenue / subscription mix disclosure in financials
- Pricing announcements or freemium tiers signaling competitive pressure
- Partnership or distribution agreements in regional markets
- Competing signage platforms launching India-focused Tier II-III pushes
- Build channel/reseller network across Tier II-III cities to reach fragmented retail SMBs
- Bundle Screenova with AV hardware installs to lower customer acquisition friction
- Publish ROI/case-study metrics from Reliance and Muthoot deployments to convert prospects
- Add analytics and remote-management features to differentiate from low-cost CMS rivals