Ather doubles Experience Centre network as FY26 sales rise 69%

Ather Energy sold 262,942 electric two-wheelers in FY26, with total income up 66% to Rs 3,823 crore. Its retail footprint reached 700 Experience Centres, alongside about 548 service centres and more than 6,000 charging points.

— FiledTue, 21 Jul, 2026, 20:19 IST·First seen Tue, 21 Jul, 2026, 20:18 IST·Source Financial Express · BrandWagon

What happened

Ather Energy posted strong FY26 sales and revenue growth, narrowed quarterly EBITDA losses and sharply expanded its Indian Experience Centre, service and

Key facts

  • Shares surged nearly 200% over 1 year
  • Electric two-wheeler sector grew 63% in May
  • Q4 FY26 vehicle sales: 83,418, up 76% YoY
  • Q4 FY26 revenue: Rs 1,214 crore
  • Adjusted gross margin: 25%, versus 18% a year earlier
  • Q4 FY26 EBITDA loss: Rs 30 crore; EBITDA margin: -2.5%
  • FY26 sales: 262,942 electric two-wheelers, up 69%
  • FY26 total income: Rs 3,823 crore, up 66% YoY
  • Experience Centres: 700, versus 351 a year earlier
  • Service centres: about 548
  • LECCS charging points: more than 6,000
  • Potential Maharashtra capacity: 42,000 units per month by FY27
  • Stock up around 35% in 2026, 40% in 6 months and 5% in 1 month
  • 52-week high: Rs 1,069; low: Rs 318.60

Why this matters

Ather’s expanded 700-centre retail network raises the strategic value of dealership, service and charging partnerships while making it a more formidable distribution competitor in electric two-wheelers.

What to watch

  • Quarterly electric two-wheeler registrations versus Ather retail-footprint growth.
  • Sales per Experience Centre, delivery lead times and the proportion of centres reaching maturity.
  • Gross-margin and EBITDA trajectory as new-store operating costs flow through.
  • Service turnaround time, complaint volumes and spare-parts availability.
  • Competitor price cuts, new product launches and dealer-network expansion by TVS, Bajaj, Ola and Hero.
  • Changes to EV subsidies, state registration policies, financing rates or battery-safety regulations.
  • Prioritize Experience Centre openings in underserved tier-2 and tier-3 markets where service access is a purchase barrier.
  • Increase service-centre capacity, technician hiring and spare-parts availability to prevent post-sale delays from eroding brand trust.
  • Use the 700-store network to expand financing, insurance, accessories, subscriptions and trade-in penetration, lifting revenue per vehicle.
  • Measure mature versus newly opened store sales productivity and slow openings if dealer economics deteriorate.
  • Secure battery, electronics and vehicle supply to avoid delivery backlogs after expanding demand catchment areas.