Brokerages back Titan, Kalyan, Senco despite 15% gold duty hike

Antique and JM Financial retain positive ratings on major jewellers after India's gold import duty rose to 15%. Analysts cite lightweight jewellery, exchange-led buying (~50% of Titan's gold), BIS hallmarking formalisation and resilient demand. Titan seen at +45% jewellery sales and +39% EBITDA in FY26; Senco at +30% sales, +135% EBITDA in 9M FY26.

— FiledWed, 1 Jul, 2026, 19:02 IST·First seen Wed, 1 Jul, 2026, 19:01 IST·Source Financial Express · BrandWagon

What happened

Titan Company · After India's gold import duty hike to 15%, brokerages Antique and JM Financial retain positive ratings on Titan, Kalyan and Senco, citing

Key facts

  • gold import duty 15%
  • Titan jewellery sales +45% FY26
  • Titan EBITDA +39% FY26
  • gold prices +56% FY26
  • Senco sales +30%, EBITDA +135% 9M FY26
  • imports -33% MoM Feb 2026, -50% Mar 2026
  • FY26 imports ~-5% YoY
  • Titan gold exchange contribution ~50%

Why this matters

Formalisation via BIS hallmarking favors organized players, widening the acquisition and consolidation runway against duty-pressured unorganized jewellers.

What to watch

  • Q4/FY26 same-store sales and grammage growth vs +45% guidance
  • Gold price trajectory and any further duty policy changes
  • Studded-jewellery mix and gross margin trends in quarterly prints
  • Festival and wedding-season demand data
  • Senco 9M FY26 EBITDA delivery vs +135% expectation
  • Jewellers accelerate lightweight and studded launches to defend ticket sizes
  • Expanded exchange/old-gold programs to insulate from raw gold price and duty
  • Store network expansion into Tier 2/3 to capture unorganised-to-organised shift
  • Peer brokerages issue follow-on notes; possible target-price upgrades on Titan