Citroën launches ë-C3X with pay-as-you-drive battery model, slashes EV entry price to ₹6.89 lakh
Citroën India debuts the ë-C3X under a Battery-as-a-Service model: ₹6.89 lakh upfront plus ₹2.26/km battery subscription, versus ₹10.25 lakh outright. Dual-loan financing aims to accelerate affordable EV adoption in a price-sensitive market.
What happened
Citroën India launched the ë-C3X EV with a Battery-as-a-Service model, lowering entry price to ₹6.89 lakh plus ₹2.26/km battery subscription, versus ₹10.25 lakh
Key facts
- ₹6.89 lakh starting price
- ₹2.26 per km battery subscription
- ₹10.25 lakh conventional price
- 19 paise/km maintenance
- 315-litre boot
- 170 mm ground clearance
Why this matters
Citroën just set a BaaS price anchor at ₹6.89 lakh that pressures Tata, MG, and Mahindra to either match the unbundle or partner with battery-financing platforms—M&A and JV windows in EV-battery leasing infrastructure just widened.