Colgate-Palmolive India bets on premium and ad spend, posts 9% Q4 revenue growth

Q4 revenue rose 9% to ₹1,583 crore as Colgate-Palmolive India prioritised volume and premiumisation over margins. Premium products grew 6x the category rate, ad spends climbed to ₹199 crore from ₹181 crore, and e-commerce plus quick commerce now contribute around 10% of the business. Net profit was flat at ₹353 crore.

— Filed Sat, 23 May, 2026, 10:34 IST · Source ET Retail · Updated

Colgate-Palmolive India posted 9% Q4 revenue growth to ₹1,583 crore, prioritising volume and premiumisation over margins. Premium products grew 6x category rate; ad spends rose to ₹199 crore. E-commerce and quick commerce now contribute 10% of business.

Why this matters

Reinforces Colgate India's recent strategy of leaning on premium oral-care, gum-care and AI-led retail to reignite growth, even as FY26 profit slipped 1.8% and margins compressed.

Retail-company signals steady at 1,000 over the last 90 days, showing sustained corporate activity.