CrepDog Crew targets Rs 600 cr in 2 years, plans 10 new stores across Tier 1 cities
Sneaker and youth-culture retailer CrepDog Crew, currently at Rs 130 cr revenue, is scaling to Rs 600 cr over 18-24 months. Plans include 10 new stores across Bengaluru, Chandigarh, Kolkata, Ahmedabad, Pune and Gurugram, building toward 1 lakh sq ft of retail. 75% of orders come from Tier 2/3, with a 50-50 online-offline split and 65% sneaker volume growth.
What happened
Crepdog Crew · Sneaker and youth-culture retailer CrepDog Crew, at Rs 130 cr revenue, plans to scale to Rs 600 cr in 2 years, opening 10 new stores across
Key facts
- Rs 130 crore revenue
- Rs 600 crore target in 2 years
- 3 stores
- 8,000 sq ft Hyderabad
- 5,000 pincodes
- 75% orders from Tier 2/3
- 50-50 online-offline split
- 10 new stores planned
- 1 lakh sq ft target
- 8-10% profitability
- 65% sneaker volume growth
- 40-42% repeat purchases
Why this matters
CrepDog Crew's accelerated Tier 1 footprint expansion signals a land-grab in India's youth sneaker category and could compress the window for strategic partnerships, brand exclusives, or roll-up plays before scale advantages compound.