Delsey Paris plots India catch-up: backpacks blitz, 8-10 stores a year, double marketing spend
Ranked fifth in India's ₹20,000-25,000 cr luggage market, Delsey Paris will flood H2 with backpacks and accessories, targeting 25% non-luggage sales by 2028. FY25 revenue hit ₹56.2 cr with 20%+ growth; plan adds 8-10 stores yearly into smaller cities to chase Samsonite, Safari, VIP and Mokobara.
What happened
Delsey Paris, India's fifth-largest market, plans aggressive H2 product launches in backpacks and accessories, doubling marketing spend, adding 8-10 stores
Key facts
- 150+ points of sale
- FY25 revenue ₹56.2 cr
- FY25 net profit ₹2.6 cr
- 20%+ annual growth
- 8-10 new stores/year
- 25% non-luggage sales target by 2028
- India market ₹20,000-25,000 cr
Why this matters
Tier-2/3 store rollout of 8-10/year plus accessories push makes Delsey India a plausible bolt-on or distribution-JV target for players seeking premium-French positioning without building it organically.