DGCA airport filming curbs threaten influencer playbook used by Myntra, Swiggy, Zomato
Proposed DGCA restrictions on unauthorized airport filming may clip a fast-growing influencer format. Brands including Myntra, Swiggy, Zomato and IndiGo have leveraged terminal backdrops; analytics firm Qoruz tracked 155,000 posts from 26,000 creators (Jan 2025-Mar 2026). Experts expect a pivot to destination storytelling with limited campaign drag.
What happened
DGCA's proposed restrictions on unauthorized airport filming may disrupt influencer-led brand campaigns shot at airports. Brands like Myntra, Swiggy, Zomato,
Key facts
- 155,000 posts
- 26,000 influencers
- Jan 2025-Mar 2026
Why this matters
Influencer-marketing platforms and travel-content studios become more attractive tuck-ins as advertisers hunt compliant, high-aspiration backdrops post-DGCA.