Duroflex leads BT cooling-mattress roundup as India's hot-sleeper segment heats up

BusinessToday benchmarks six mattress brands—Duroflex Airboost, Peps Italiano, Wakefit EcoLatex, Sleep Company SmartGrid, Kurlon coir, and MM Foam latex—on price, materials, and breathability, with quoted SKUs spanning ₹8,399 to ₹46,006.

— Source publishedThu, 11 Jun, 2026, 12:34 IST·First seen Thu, 11 Jun, 2026, 13:01 IST·Source Business Today · Latest

What happened

BusinessToday roundup of top cooling mattresses in India for hot sleepers, comparing Duroflex Airboost, Peps Italiano, Wakefit EcoLatex, Sleep Company

Key facts

  • ₹14,770
  • ₹46,006
  • ₹11,670
  • ₹17,990
  • ₹8,399
  • ₹21,600

Why this matters

Watch for consolidation pressure on coir and basic-foam players like Kurlon as cooling-tech becomes table stakes—tuck-in targets with latex or grid IP could re-rate quickly in this premiumising category.