Elan Miracle Mall stages Yoga Day 'Soulset' with Elnaaz Norouzi to anchor Sector 84 footfall
Elan Group leveraged International Yoga Day with a celebrity-led wellness activation at its Gurugram high-street mall, rallying tenants spanning Puma, Fabindia, Nykaa On Trend, SUGAR, GIVA and Sirona. The event signals Elan's playbook of experiential programming across its 25 million sq ft, 15-development portfolio to drive sustained mall traffic.
What happened
Elan Group hosted its Soulset wellness event at Elan Miracle Mall in Sector 84 Gurugram for International Yoga Day, featuring actress Elnaaz Norouzi and
Key facts
- 25 million sq ft
- 15 developments
Why this matters
Celebrity-led wellness IP at Sector 84 signals Elan's intent to differentiate via lifestyle curation—watch for partnership openings with wellness, athleisure, and beauty brands seeking activation real estate.