Express Baazar, Lions Club host 150 underprivileged kids at Kolkata's Axis Mall store
Baazar Style Retail's Express Baazar banner partnered with Lions Club International for Project Muskan, curating an in-store shopping experience for 150 children aged 8-15 at its Axis Mall, Kolkata outlet. Leo Club volunteers accompanied the children, positioning the store as a community engagement venue.
What happened
Express Baazar (Baazar Style Retail) partnered with Lions Club for Project Muskan, hosting 150 underprivileged children at its Axis Mall store in Kolkata for a
Key facts
- 150 children
- ages 8-15
Why this matters
Lions Club partnership template is replicable across Baazar Style's value-apparel footprint, offering a low-cost community-anchored differentiation playbook versus larger apparel chains.