FirstCry slides 7% on Q4 loss, margin squeeze despite 12% revenue lift

Brainbees-owned FirstCry posted Q4 FY26 net loss of ₹48.2 Cr on revenue of ₹2,162.7 Cr (+12%), as diaper-segment price wars pressured margins. FY26 adjusted EBITDA rose 24% to ₹486 Cr. Management is doubling down on UAE/Saudi expansion, RocketBees rollout from 22 to 62 cities, and 100+ new stores in FY27.

— Source publishedWed, 27 May, 2026, 12:01 IST·First seen Wed, 27 May, 2026, 12:02 IST·Source Inc42 · Buzz

What happened

FirstCry shares fell up to 7% after Q4 FY26 loss of ₹48.2 Cr despite 12% revenue growth. Company plans UAE/Saudi expansion, RocketBees rollout to 62 cities, and

Key facts

  • stock down 7% intraday
  • trading at ₹225.4 down 5%
  • market cap ₹11,770 Cr
  • Q4 net loss ₹48.2 Cr (down 57% YoY)
  • Q4 revenue ₹2,162.7 Cr (up 12%)
  • FY26 net loss ₹203.7 Cr (narrowed 23%)
  • FY26 revenue ₹8,547.9 Cr (up 12%)
  • FY26 GMV ₹11,643.4 Cr (up 10%)
  • adjusted EBITDA ₹486 Cr (up 24%)
  • UAE investment 34 Mn dirhams (~₹88.1 Cr)
  • RocketBees expanded from 22 to 62 cities
  • India business FY26 revenue ₹5,753.3 Cr
  • international revenue ₹947.4 Cr
  • GlobalBees revenue ₹1,894.3 Cr
  • target price ₹300
  • 100+ store additions planned FY27

Why this matters

Margin pressure plus an aggressive multi-geo, multi-format expansion agenda makes FirstCry a candidate for partnership or tuck-in M&A in private-label diapers and Gulf distribution to defend category share.

Also reported by