Flipkart Minutes drives 50M new visitors to platform, says SVP Hemant Badri
Flipkart's quick-commerce arm has become a major customer acquisition engine, pulling 50 million new visitors onto the parent platform as it battles Blinkit, Zepto, Instamart and BB Now for share in India's intensifying rapid-delivery race.
What happened
Flipkart's quick-commerce arm, Flipkart Minutes, has brought 50 million new visitors to the platform, said SVP Hemant Badri, positioning the rapid-delivery
Key facts
- 50 million new visitors
Why this matters
Quick-commerce is consolidating as the strategic gateway to Indian e-commerce share, raising the urgency for partnerships, dark-store M&A, or category-specific tie-ups to avoid being shut out of the rapid-delivery funnel.