Flipkart targets Gen Z with 'GRWM GRWM' fashion sale; Narasu's Coffee scales South India footprint
Flipkart's Gen Z-focused fashion event aggregates 10 lakh products from 50+ brands. Narasu's Coffee pushes beyond 78 stores into Bengaluru and Amaravati, scaling distributors from 42 to 150. Taali ties up with Pokémon for a snack collab as consumer brands chase younger cohorts.
What happened
Flipkart launches 'GRWM GRWM' fashion sale with 10 lakh products from 50+ brands targeting Gen Z. Narasu's Coffee expands South India footprint beyond 78 stores
Key facts
- 10 lakh products
- 50+ brands
- 78 stores
- 180 products
- 42 to 150 distributors
- Rs 275 Cr
Why this matters
Narasu's distributor expansion and Taali's Pokémon tie-up highlight partnership-led scaling models worth screening for co-investment, white-label, or licensing plays in adjacent consumer categories.