Global hotel chains stake $567M on India's domestic travel surge, defying slowdown fears

Marriott, Hilton, IHG, Accor and Wyndham are scaling India footprints as 2024 hotel investments jumped 67% YoY to $567M. Marriott plans 180 new properties on its 220-hotel base; Hilton has 94 in pipeline. Industry pipeline hits 906 projects/118,000 rooms, with 5-star bookings doubling and room rates up 25%.

— Source publishedTue, 9 Jun, 2026, 07:39 IST·First seen Tue, 9 Jun, 2026, 07:50 IST·Source ET Small Business

What happened

Global hotel chains Marriott, IHG, Hilton, Accor and Wyndham are aggressively expanding in India, betting on domestic tourism and religious travel demand.

Key facts

  • $567M hotel investments 2024
  • 67% YoY
  • 220 Marriott hotels
  • 180 new Marriott properties
  • 30,000 rooms
  • 94 Hilton hotels
  • 906 projects pipeline
  • 118,000 rooms
  • $216B tourism market
  • 25% room rate hike
  • 5-star bookings +100% YoY

Why this matters

With Marriott, Hilton, IHG, Accor and Wyndham all racing for India footprint, scarce domestic operator platforms and Tier-2 land banks are the choke points—move on M&A or JV tie-ups before multiples reprice.

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