Graviss, Baskin Robbins' India operator, in talks to acquire Dunkin' franchise rights
Graviss Group is negotiating with Inspire Brands for Dunkin's India franchise as Jubilant FoodWorks exits the loss-making chain of just 27 stores. Graviss plans a revamp with Indianised desserts and an expanded menu, leaning on its 800+ Baskin Robbins parlours across 230 cities.
What happened
Graviss Group, operator of Baskin Robbins India, is in talks to acquire Dunkin's India franchise rights from Inspire Brands after Jubilant FoodWorks exits the
Key facts
- FY25 revenue Rs 354 crore (Graviss Foods)
- 800+ Baskin Robbins parlours
- 230 cities
- 5,000 retail points
- 27 Dunkin' stores
- 0.61% of Jubilant revenue
- Rs 19.1 crore losses
Why this matters
Inspire Brands is reshuffling its India franchise from a struggling QSR-focused operator to a dessert specialist, signaling a strategic pivot toward Graviss's parlour-led model over Jubilant's food-service approach.
What to watch
- Deal closure confirmation and disclosed royalty/investment terms
- First-quarter store count and new-store openings post-transition
- Same-store sales or unit economics disclosures from Graviss
- Competitor QSR-coffee expansion (Tim Hortons, Starbucks, Third Wave)
- Any Jubilant statement quantifying exit proceeds or write-offs
- Graviss finalizes franchise terms with Inspire Brands and announces store-conversion timeline
- Pilot co-branded Baskin Robbins + Dunkin' outlets in top metros
- Launch Indianised dessert-coffee menu and aggregator-led delivery push
- Jubilant FoodWorks redirects capital and attention to Domino's and Popeyes core