HMSI bullish on India 2W market, plans festive-season launches as industry wholesales top 2.17 crore in FY26

Honda's Indian two-wheeler arm is upbeat on demand driven by premiumisation, rural recovery and a rising women workforce. New products are lined up for the festive season, with EVs positioned as a long-term pillar amid a multi-technology approach. Industry FY26 2W wholesales hit 2,17,05,974 units, up 10.7% from FY25's 1,96,07,332.

— Source publishedSun, 12 Jul, 2026, 11:00 IST·First seen Sun, 12 Jul, 2026, 11:16 IST·Source ET Small Business

What happened

Honda Motorcycle and Scooter India · Honda's Indian two-wheeler arm HMSI is bullish on India's 2W market, citing premiumisation, rural recovery and rising women

Key facts

  • FY26 2W wholesales 2,17,05,974 units
  • FY25 1,96,07,332 units
  • up 10.7%

Why this matters

HMSI's multi-technology stance—positioning EVs as a long-term pillar rather than an immediate pivot—suggests selective partnership or platform-sharing opportunities in electrification while ICE volumes still drive growth.

What to watch

  • VAHAN retail registrations vs wholesale dispatch divergence
  • Monsoon outcome and rural income signals feeding rural 2W recovery
  • GST/EV subsidy or FAME-successor policy changes
  • Commodity (steel, battery) cost trends affecting margins and pricing
  • Festive-season sell-through and post-Diwali inventory levels
  • HMSI rolls out festive-season launches spanning premium ICE and select EV positioning
  • Rival OEMs (Hero, TVS, Bajaj) match with festive discounts and new-model announcements
  • Dealers ramp inventory into Sept-Nov peak; watch channel-fill vs retail registration data
  • Financing and rural credit push to convert intent, targeting women and first-time buyers