Indian Rice Exporters Target Jordan, Turkey as New Export Markets

Rice shipments from India to Jordan have risen nearly eight-fold, while basmati exports to Turkey have doubled. Exporters are assessing demand, freight, duties and payment risks as Africa’s share of global rice imports is projected to grow through 2035.

— Source publishedTue, 15 Sept, 2026, 12:25 IST·First seen Tue, 15 Sept, 2026, 13:58 IST·Source NDTV Profit

What happened

Indian Rice Exporters’ Federation · Indian rice exporters are targeting new markets as Jordan shipments rose nearly eight-fold and Turkey basmati exports

Key facts

  • Jordan rice shipments rose nearly 8-fold
  • Basmati exports to Turkey doubled
  • Global rice trade projected to rise by around 22 million tonnes to roughly 81 million tonnes by 2035
  • Africa's share of global rice imports forecast to rise from about 35% to nearly 45% by 2035
  • India exports rice to more than 170 countries

What changed

Indian rice exporters are targeting new markets as Jordan shipments rose nearly eight-fold and Turkey basmati exports doubled. The sector is assessing demand, freight, duties and payment risks, with Africa expected to account for a larger share of global rice imports by 2035.

Why this matters

Indian rice exporters should prioritize Jordan and Turkey with market-specific pricing, freight planning and payment-risk controls as shipment growth signals scalable demand.

What to watch

  • Monthly Indian rice shipment volumes and values to Jordan and Turkey versus the prior year.
  • Changes in Turkish and Jordanian rice tariffs, import licensing rules, food-safety requirements or foreign-exchange controls.
  • Container, Red Sea and Mediterranean freight-rate movements and transit-time disruptions.
  • Indian rice export policy changes, including minimum export prices, restrictions or government procurement effects.
  • Basmati wholesale-price spreads between Indian, Pakistani, Thai and Vietnamese origin rice.