Indian start-ups freeze-dry comfort food for travellers, diaspora; market eyed at $315M by 2033

Bowlful, Dryfii, Bombay Tiffin and DryM are commercialising freeze-dried Indian meals — from biryani to khichdi — targeting trekkers, NRIs and travel retail. Distribution is moving from Instagram and D2C into airline catering and IRCTC premium trains, with incumbents MTR, Haldiram's and ITC circling.

— Source publishedSat, 13 Jun, 2026, 20:07 IST·First seen Sat, 13 Jun, 2026, 20:12 IST·Source The Hindu BusinessLine

What happened

Bowlful Foods · Indian start-ups Bowlful, Dryfii, Bombay Tiffin and DryM are commercialising freeze-dried Indian meals for travellers and diaspora, selling via

Key facts

  • $109 million in 2025
  • $315 million by 2033

Why this matters

Bowlful, Dryfii, Bombay Tiffin and DryM are all sub-scale and tuck-in priced today — move before ITC or Haldiram's consolidates the freeze-dried Indian meals shelf.