JLR opens India bookings for Range Rover Electric ahead of price reveal

Jaguar Land Rover has opened bookings in India for the fully electric Range Rover, its first EV SUV for the market. The imported model will be offered across multiple wheelbase and trim options, with pricing to be announced later.

— Source publishedWed, 2 Sept, 2026, 13:32 IST·First seen Wed, 2 Sept, 2026, 13:50 IST·Source ET Small Business

What happened

Jaguar Land Rover has opened India bookings for its fully imported Range Rover Electric luxury SUV. The model will be offered in multiple wheelbase and trim

Key facts

  • 118.5 kWh battery
  • 800V architecture
  • 344 prismatic cells
  • 542 hp
  • 850 Nm torque
  • up to 600 km WLTP range
  • DC charging up to 350 kW
  • 10%-80% charge in about 22 minutes
  • 10-minute charge adds up to 125 miles
  • 45-degree gradients
  • 35-inch water wading depth
  • more than 250,000 virtual-validation hours

Why this matters

JLR’s move underscores an opening for charging, concierge, financing and localization partners targeting affluent EV buyers, while pricing will determine the strategic case for deeper India investment.

What to watch

  • Ex-showroom price versus Range Rover petrol, diesel and plug-in hybrid alternatives.
  • Whether booking terms include a refundable deposit and the conversion rate after price disclosure.
  • India allocation size, delivery window and whether supply is constrained by global launch demand.
  • Claimed range, charging speed, battery warranty and India-specific charging-package details.
  • Share of orders for long-wheelbase and top trims, indicating whether buyers treat the model as a chauffeur-driven flagship.
  • Competitive actions from Mercedes-Benz, BMW, Porsche, Audi and Lotus in India's luxury EV segment.
  • Any JLR announcement of CKD assembly, localization, financing offers or guaranteed buyback/residual-value programs.
  • Announce India pricing, variant walk and initial delivery timing, likely positioning the EV above comparable Range Rover combustion models.
  • Use bookings data to prioritize allocations across long-wheelbase and high-spec trims, with metro-focused dealer outreach in Delhi NCR, Mumbai, Bengaluru and Hyderabad.
  • Bundle white-glove ownership services such as home-charger installation, roadside support, charging partnerships and battery-warranty messaging.
  • Deploy the electric Range Rover as a halo to support demand for other JLR electrified products and to test appetite for future Jaguar EV launches.
  • Monitor import-duty economics and potential local assembly pathways if sustained order volume justifies a lower-priced or broader-volume strategy.