L'Oréal-Innovist deal anchors $426 Mn week as TruNativ, Foodstories close Series B rounds
Indian startups raised $426 Mn across 19 deals June 15-19. L'Oréal is acquiring a majority stake in beauty D2C Innovist at a $350-450 Mn valuation, while TruNativ closed a $30 Mn Series B and Foodstories raised $5.2 Mn. Mensa Brands is targeting an IPO within 18 months.
What happened
TruNativ · Indian startups raised $426 Mn across 19 deals June 15-19, with retail-relevant moves including L'Oreal acquiring majority in beauty D2C Innovist
Key facts
- $426 Mn
- $234 Mn Sarvam Series B
- $30 Mn TruNativ Series B
- $5.2 Mn Foodstories Series B
- $1 Mn Gimi Michi
- $731K Xtovia
- $1.1 Mn Speedioo
- L'Oreal-Innovist $350-450 Mn
- Meta-CRED $4 Bn
Why this matters
L'Oréal's majority play for Innovist is the template—global strategics are paying mid-nine-figures for Indian D2C brands with proven distribution, so accelerate target lists in beauty, nutrition, and specialty food before valuations reset higher.
Also reported by
- Inc42 · Buzz — Same time