Mahindra updates Thar OG with M_GLYDE platform, DAVINCI damping and six airbags

Mahindra has introduced an updated Thar OG featuring a fourth-generation M_GLYDE platform, DAVINCI damping technology, terrain modes, electronic locking differentials, upgraded infotainment and added safety equipment including six airbags and front parking sensors.

— Source publishedWed, 23 Sept, 2026, 10:08 IST·First seen Wed, 23 Sept, 2026, 10:48 IST·Source Business Today · Latest

What happened

Mahindra & Mahindra · Mahindra has introduced an updated Thar OG SUV with a fourth-generation M_GLYDE platform, DAVINCI damping, terrain modes, electronic

Key facts

  • 4th Generation M_GLYDE platform
  • 1.5-litre D117 CRDe diesel: 117 bhp, 300 Nm
  • 2.2-litre mHawk diesel: about 130 bhp, 300 Nm
  • 2.0-litre mStallion turbo-petrol: about 150 bhp, 320 Nm
  • 6-speed manual and automatic transmission options
  • 6 airbags
  • R19 alloy wheels

Why this matters

The M_GLYDE, DAVINCI and safety additions signal Mahindra is building more proprietary platform and capability differentiation, making targeted partnerships in advanced electronics, damping or off-road systems strategically relevant.

What to watch

  • Ex-showroom price changes and trim-wise feature allocation versus the prior Thar OG.
  • Booking volumes, waiting periods and share of higher-spec variants in the first two quarters after launch.
  • Independent road tests validating ride-quality gains from DAVINCI damping and real-world off-road improvements.
  • Rival responses from Force, Maruti Suzuki and other SUV makers on safety equipment, 4x4 hardware and pricing.
  • Whether Mahindra introduces additional powertrain, automatic, special-edition or export variants using the updated architecture.
  • Position DAVINCI damping, terrain modes and locking differentials as a distinct capability story rather than a cosmetic refresh.
  • Use the six-airbag upgrade to target urban, family and first-time SUV buyers through safety-led communication.
  • Expand premium accessory, customization and off-road experience programs to monetize a larger lifestyle-owner base.
  • Manage variant pricing carefully to preserve the Thar's aspirational value advantage versus larger SUVs and premium competitors.
  • Track whether the new platform and damping package can migrate to other Mahindra body-on-frame SUV products.