Marico Cuts Parachute Coconut Oil Price 16.7% As Copra Slides; Hikes Jasmine 11%
Marico drops 1L Parachute to Rs 450 from Rs 540 as copra costs fall ~20% QoQ, while raising Jasmine 90ml by 11.1% to Rs 50 on paraffin inflation. Parachute drives ~32% of revenue; value-added hair oils ~13%. EBITDA guided at 19-20%.
What happened
Marico cut Parachute coconut oil prices 16.7% as copra costs fell ~20% QoQ, while raising Jasmine hair oil prices 11.1% on rising paraffin costs, reflecting
Key facts
- 16.7% cut on 1L Parachute
- Rs 450 from Rs 540
- copra down ~20% QoQ
- Jasmine 90ml up 11.1% to Rs 50
- Parachute ~32% of revenue
- EBITDA 19-20%
- value-added hair oils ~13% of revenue
Why this matters
Copra volatility re-exposes Marico's commodity dependence — accelerate M&A in branded value-added hair care or premium personal care to dilute the 32% Parachute concentration risk.