Marico targets Rs 15,000 cr revenue in FY27, banks on premium and digital brands
Marico set an FY27 revenue goal of Rs 15,000 crore and a Vision 2030 target of Rs 20,000 crore, riding premiumisation and digital-first brands like Beardo, Plix, Just Herbs and Kaya. FY26 revenue rose 26% to Rs 13,611 crore with net profit up 11% to Rs 1,762 crore; premium/digital now 37% of sales.
What happened
Marico set a Rs 15,000 crore FY27 revenue target, banking on premiumisation and digital-first brands (Beardo, Plix, Just Herbs, Kaya). FY26 revenue rose 26% to
Key facts
- Rs 15,000 crore FY27 target
- Rs 20,000 crore Vision 2030
- Rs 13,611 crore FY26 revenue
- 26% revenue growth
- Rs 1,762 crore net profit
- 11% profit growth
- 37% premium/digital share
- Rs 1,100 crore digital run rate
- Rs 1,000 crore foods revenue
Why this matters
Marico's Vision 2030 rests on inorganic digital brand bets (Beardo, Plix, Just Herbs, Kaya), signaling continued appetite for acquiring or scaling niche premium players and a competitive bid environment for emerging D2C beauty and wellness targets.
What to watch
- Copra and edible oil input cost trends
- Quarterly premium/digital share moving above 40%
- Gross and EBITDA margin trajectory vs revenue growth
- Quick-commerce/e-commerce channel share of sales
- Volume growth in core Parachute and Saffola portfolios
- Bolt-on acquisitions in wellness/personal-care D2C to feed premium mix
- Increased A&P and quick-commerce listings to accelerate digital brands
- Rural distribution push and pricing action to protect core coconut/hair-oil volumes
- International/Bangladesh and MENA expansion to diversify revenue base