Marvel’s Endgame Encore re-release draws ₹4.85 crore in India opening-day advances

Avengers: Endgame: Encore has sold 138,091 tickets for its September 25, 2026 India re-release across 843 theatres and 2,054 shows. English and IMAX 2D formats lead demand, signalling premium-screen footfall potential for cinemas.

— Source publishedWed, 23 Sept, 2026, 20:21 IST·First seen Wed, 23 Sept, 2026, 21:32 IST·Source NDTV Profit

What happened

Marvel's Avengers: Endgame: Encore has generated Rs 4.85 crore in Indian opening-day advance bookings, selling 138,091 tickets across 843 theatres. The

Key facts

  • Rs 4.85 crore opening-day advance bookings
  • 138,091 tickets sold
  • 2,054 shows
  • 843 theatres
  • 240 cities
  • 25.4% occupancy
  • Rs 3.96 crore English bookings
  • Rs 1.48 crore IMAX 2D bookings
  • Tamil Nadu: Rs 79.52 lakh
  • Maharashtra: Rs 78.29 lakh
  • Karnataka: Rs 74.69 lakh
  • Haryana: Rs 74.55 lakh

Why this matters

The demand signal strengthens the case for distributor, studio and premium-format partnerships around catalogue re-releases that can monetise fan communities and fill cinema capacity between new tentpoles.

What to watch

  • Opening-day occupancy and sell-through by IMAX, 2D English, Hindi-dubbed and regional-language formats.
  • Incremental show additions, premium-screen schedule extensions and weekend capacity utilization.
  • Day-two and Monday ticket-sales decay versus opening-day advances.
  • F&B attachment rate, average transaction value and mall/QSR sales in cinema catchments.
  • Competitive releases, holiday timing, weather disruptions and local restrictions affecting evening attendance.
  • Add late-night and weekend staffing at multiplex locations, especially premium-screen venues and high-traffic mall sites.
  • Increase ready-to-eat, shareable snack, beverage and combo inventory from September 25 through the opening weekend.
  • Coordinate cinema-adjacent QSR, cafés and parking operations around peak evening showtime windows.
  • Use Marvel-themed bundles, loyalty offers or ticket-linked promotions to capture pre- and post-show spend.
  • Prioritize English-speaking urban catchments and IMAX-equipped malls for localized inventory and media support.