Meesho's ₹202 crore Kirana Club acquisition resurfaces, expanding B2B retail reach
Meesho bought 100% of Kirana Club in an all-cash ₹202.09 crore deal announced in June 2026, adding a platform with 4.1 million registered retailers across smaller cities and rural markets. Kirana Club continues as an independently run wholly owned subsidiary.
Meesho will acquire Kirana Club for Rs 202.09 crore in cash, bolstering its B2B ecommerce reach among kiranas. The platform, serving 4.1 million retailers in smaller cities and rural markets, will leverage Meesho’s logistics, supplier network and marketplace infrastructure.
Why this matters
The acquisition extends Meesho’s recent focus on reseller-led models and digitising India’s unorganised retail into B2B retailer reach across smaller cities and rural markets.
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