Memory crunch triggers 3-30% price hikes across India smartphones, laptops
DRAM prices nearly doubled YoY, forcing Rs 500-4,000 hikes per device. Budget and mid-range take hardest hit: 40+ models in Rs 20-30k band up 3-19%, laptops up 15-30%. Retailers brace for demand slowdown as consumers defer purchases; premium tier insulated.
Rising DRAM/NAND memory costs and supply-chain disruptions are forcing smartphone and laptop price hikes in India, hitting budget and mid-range hardest. Retailers fear demand slowdown as consumers delay purchases; premium segment relatively insulated.