Motilal Oswal sees Physics Wallah’s offline network driving next growth phase

Motilal Oswal initiated coverage on Physics Wallah with a Buy and ₹200 target, citing low-cost digital acquisition and maturing offline centres. The edtech company expanded its physical network from 28 centres in FY23 to 353 by FY26-end, with offline revenue at ₹1,770 crore.

— Source publishedFri, 4 Sept, 2026, 17:07 IST·First seen Fri, 4 Sept, 2026, 17:16 IST·Source Business Today · Latest

What happened

Motilal Oswal initiated Physics Wallah with a BUY and Rs 200 target, citing its low-cost online acquisition model, offline-centre maturation and improving unit

Key facts

  • BUY target price: Rs 200 per share
  • Implied upside: 66% from Rs 121
  • Share price high: Rs 130.85, up 8.55%
  • More than 100 million YouTube subscribers
  • Revenue CAGR: about 74% between FY23 and FY26
  • Offline centres: 28 in FY23 to 353 by FY26-end
  • Offline revenue: Rs 1,770 crore
  • Online revenue CAGR forecast: about 28% for FY26-FY30
  • Offline revenue CAGR forecast: about 20% for FY26-FY30
  • Online pre-Ind AS EBITDA margin forecast: about 30% by FY28
  • Offline pre-Ind AS EBITDA margin forecast: 3% by FY28

Why this matters

Physics Wallah’s centre buildout signals attractive partnership, real-estate, and regional consolidation opportunities for businesses seeking access to its fast-growing hybrid education network.

What to watch

  • Offline revenue growth and enrolment growth relative to centre additions.
  • Revenue and EBITDA contribution from mature versus newly opened centres.
  • Average classroom utilization, batch fill rates and student retention.
  • Customer acquisition cost trends and the share of leads converted from digital to offline.
  • Faculty attrition, student outcomes and complaint levels as the network scales.
  • Competitive pricing and expansion responses from Aakash, Allen, Unacademy and local coaching operators.
  • Evidence of cross-selling between online, offline and hybrid products.
  • Prioritize centre densification in proven cities before entering lower-demand catchments.
  • Use digital lead generation to fill offline batches, reducing dependence on high-cost local advertising.
  • Expand hybrid offerings, doubt-solving, test series and recurring subscriptions to raise student lifetime value.
  • Standardize faculty recruitment, academic outcomes tracking and centre-level profitability controls.
  • Pursue selective acquisitions or partnerships in regional test-prep markets where local brands have strong student pipelines.