MSI launches Back-to-School 2026 across Croma, Vijay Sales, Flipkart with EMI and warranty sweeteners

MSI rolls out a multi-channel student laptop push in India, spanning gaming (Raider 18 HX ₹3.99L, Katana 15 ₹94,990), creator and productivity SKUs. Distribution runs through Croma, Vijay Sales, MSI Brand Stores and a Flipkart-exclusive sale May 4–15, 2026, backed by Bajaj/ShopSe/PineLabs EMIs up to 24 months and ₹4,999 warranty extensions.

— FiledFri, 15 May, 2026, 07:24 IST·First seen Fri, 15 May, 2026, 06:54 IST·Source Indian Express · Business

What happened

MSI launches Back-to-School 2026 laptop campaign in India across gaming, creator, productivity lines via Croma, Vijay Sales, MSI Brand Stores and Flipkart, with

Key facts

  • Raider 18 HX ₹3,99,990
  • Prestige 14 AI Evo ₹1,07,990
  • Katana 15 ₹94,990
  • Thin 15 ₹80,990
  • Titan 18 HX ₹3,62,999
  • Vector 16 HX AI ₹2,21,990
  • warranty extension ₹4,999
  • EMI up to 24 months
  • Flipkart sale May 4–15 2026

Why this matters

Deepening ties with Croma, Vijay Sales, and Flipkart plus financing partners Bajaj/ShopSe/PineLabs sets up MSI for bundled-distribution or co-marketing deals that competitors like ASUS and Lenovo will need to counter.