Multi-function home appliances scale in India as Amazon clocks 70% YoY, EPACK SDA up 30%

Philips/Versuni, Wonderchef, Dyson, Samsung, Karban and EPACK Durable are pushing multi-function kitchen and air-care devices across metros. Amazon India reports 70% YoY growth in multipurpose kitchen appliances; EPACK's small domestic appliance arm grew 30% YoY in Q3 FY26; Croma flags strong traction in premium SKUs from Rs 14,999 to Rs 3.86 lakh.

— Source publishedSat, 6 Jun, 2026, 20:08 IST·First seen Sat, 6 Jun, 2026, 20:47 IST·Source Financial Express · BrandWagon

What happened

Croma · Multipurpose home appliances are scaling in India, with brands like Philips/Versuni, Wonderchef, Dyson, Samsung, Karban and EPACK Durable launching

Key facts

  • Rs 19,995 OneChef
  • Rs 68,900 Dyson HP2
  • Rs 18,999 Airzone Pure
  • Rs 14,999 Airzone
  • Rs 22,700-3,86,990 Samsung
  • 70% YoY Amazon multipurpose kitchen
  • 30% YoY EPACK SDA Q3 FY26
  • 500 recipes Chef Magic

Why this matters

Scout bolt-on targets in multi-function kitchen and air-care IP or contract manufacturing (EPACK-style ODMs) to ride the Philips/Wonderchef/Dyson/Samsung-led category expansion.