NLB Services forecasts up to 2.5 lakh festive jobs across retail and allied sectors

India could add 2-2.5 lakh seasonal and gig jobs from July to December 2026 as festive demand lifts e-commerce, quick commerce, retail, logistics and hospitality hiring. Tier II and III cities are projected to account for 45% of demand.

— Source publishedSat, 19 Sept, 2026, 22:37 IST·First seen Sat, 19 Sept, 2026, 23:25 IST·Source NDTV Profit

What happened

NLB Services forecasts 2-2.5 lakh seasonal and gig jobs in India during July-December 2026, driven by festive demand across e-commerce, quick commerce, retail,

Key facts

  • 2-2.5 lakh seasonal and gig jobs
  • 15-20% festive hiring growth
  • 12-14 weeks of workforce planning ahead of festive peak
  • 15-20% growth in new-age operational roles
  • 45% of festive hiring demand from tier II and III cities

What changed

NLB Services forecasts 2-2.5 lakh seasonal and gig jobs in India during July-December 2026, driven by festive demand across e-commerce, quick commerce, retail, logistics and hospitality. Tier II and III cities are expected to contribute 45% of hiring demand.

Why this matters

Plan festive staffing, fulfillment capacity and local recruitment early, with nearly half of projected demand concentrated in tier II and III cities.

What to watch

  • Festive-sale dates, advertised discount intensity and seller onboarding volumes from major marketplaces and quick-commerce platforms.
  • Monthly GST collections, consumer sentiment, rural wage trends and monsoon outcomes as indicators of discretionary demand.
  • Job-posting growth for delivery, warehouse, store operations and customer-service roles in tier II and III cities.
  • Delivery-partner incentive levels, attrition rates and temporary wage inflation in key logistics hubs.
  • Warehouse leasing, dark-store openings, inventory financing and third-party logistics capacity additions.