Nykaa Beauty CEO Anchit Nayar outlines plans to scale beyond founder-led roots
In a Fortune India 40 Under 40 profile, Nykaa Beauty ED & CEO Anchit Nayar discusses combining brand-building with retail and pursuing multiple growth levers in India’s expanding beauty market.
What happened
Fortune India profiles Nykaa Beauty ED & CEO Anchit Nayar on scaling the company beyond founder-led roots, combining brand-building and retail, and pursuing
Key facts
- 40 Under 40 2026
Why this matters
Nykaa’s stated ambition to combine brand-building with retail scale may make it a more active partner or acquirer across beauty brands, distribution capabilities and adjacent growth channels.
What to watch
- New executive appointments or business-unit reorganizations reporting to Anchit Nayar.
- Changes in store-opening targets, especially expansion beyond major urban centers.
- Disclosure of private-label, exclusive-brand, retail-media or omnichannel revenue contribution.
- Beauty segment margin trends versus fulfillment, employee and marketing costs.
- Founder Falguni Nayar's continuing role in operational decisions, investor communication and capital allocation.
- Competitive responses from Tira, Sephora, Myntra, Amazon and quick-commerce beauty channels.
- Add senior commercial, omnichannel, technology and supply-chain leadership beneath the Beauty CEO.
- Prioritize profitability-adjusted physical store expansion in tier-2 and tier-3 cities alongside high-productivity metro formats.
- Increase exclusive global-brand launches and deepen Nykaa-owned or Nykaa-operated beauty brand portfolios.
- Use loyalty, personalization and retail-media capabilities to lift repeat purchase rates and advertising income.
- Clarify responsibility splits across beauty, fashion, owned brands and corporate functions to reduce founder-dependence perception.