Paint majors hold high single-digit volume growth call as Birla Opus, JSW crowd the aisle

Asian Paints, Berger, Nerolac, AkzoNobel and JSW Dulux flag improving urban-rural demand into FY27, but 30-35% crude-linked input basket forces calibrated hikes — Berger at 11-12% cumulative, JSW Dulux 9.7% by mid-May, with another 3-4% still needed to protect margins.

— Source publishedSun, 31 May, 2026, 14:43 IST·First seen Sun, 31 May, 2026, 14:58 IST·Source ET Small Business

What happened

Indian paint majors Asian Paints, Berger, Kansai Nerolac, AkzoNobel and JSW Dulux flag improving urban-rural demand and high single-digit volume growth hopes,

Key facts

  • 30-35% crude-linked raw material share
  • 11-12% cumulative price hike Berger decorative
  • 9.7% JSW Dulux price hike by mid-May
  • 3-4% additional hike needed
  • high single-digit volume growth guidance

Why this matters

Two new entrants with deep balance sheets reset the M&A calculus — bolt-on tuck-ins of regional decorative or industrial-coatings players become the cleaner defensive move versus chasing share through dealer incentives.