Phab bags $4M pre-Series A to scale protein snack play against Whole Truth, Yoga Bar
Mumbai-based Phab raised $4 million in a pre-Series A round co-led by OTP Ventures and Chona Family Office, doubling its prior $2M seed. Capital fuels brand building, geographic expansion, and team hiring as it competes with Whole Truth, Yoga Bar, and Super You across modern trade and quick commerce, with 50% offline footprint.
What happened
Mumbai-based protein snack brand Phab raised $4 million pre-Series A co-led by OTP Ventures and Chona Family Office. Funds will fuel brand building, geographic
Key facts
- $4 million pre-Series A
- $2 million seed (April 2024)
- 50% offline footprint
Why this matters
Phab's funded push into modern trade and quick commerce makes it a watch-list target for strategic F&B acquirers or distribution partners seeking a protein-led challenger brand before valuations harden at Series A.