Picante leads India’s premium-bar cocktail preferences in 30BestBarsIndia 2026 survey

30BestBarsIndia’s What India Is Drinking 2026 report, based on responses from 155 premium bars across 18 cities, names Picante the country’s most popular cocktail, receiving 40% of votes. Bombay Sapphire, Don Julio, Grey Goose, Bacardi, Indri and Woodburns rank among prominent brands.

— Source publishedMon, 28 Sept, 2026, 16:30 IST·First seen Mon, 28 Sept, 2026, 16:37 IST·Source The Hindu BusinessLine

The brand move

30BestBarsIndia released its 2026 What India Is Drinking report, surveying 155 premium bars across 18 cities and finding Picante received 40% of votes as the country’s most popular cocktail.

The numbers

  • 2026
  • 155
  • 18
  • 40%
  • #1

Why it matters for the brand

Premium bars should prioritize Picante-led menu placements and experiential activations while leveraging the cocktail’s affinity for brands such as Bombay Sapphire, Don Julio and Grey Goose.

What to track next

  • Growth in tequila and agave-spirit listings, pour volumes and menu callouts at premium bars.
  • Expansion of Picante from Mumbai, Delhi and Bengaluru into tier-2 premium hospitality markets.
  • Frequency of Picante variants using vodka, gin, rum or Indian spirits instead of tequila.
  • Supplier availability and price movement for tequila, chili, citrus and tropical fruit inputs.
  • Whether major hotel chains, restaurant groups and cocktail competitions adopt Picante as a standard or featured serve.

The counter-case

The finding may be more useful as a premium-bar trend signal than as evidence of broad Indian consumer demand. Picante’s popularity can reflect bartender advocacy, menu ubiquity and easy premiumization rather than durable guest-led preference. A cocktail’s visibility also does not automatically translate into incremental spirits sales, since recipes, pours and base-spirit substitutions vary by venue.