Reliance Retail acquires AI fashion discovery platform Furrl
Reliance Retail has acquired Bengaluru-based Furrl in an undisclosed all-cash deal, adding AI-powered styling and product-discovery capabilities to strengthen personalised shopping across its digital retail ecosystem.
Reliance Retail has acquired Bengaluru-based fashion discovery platform Furrl in an undisclosed all-cash deal, adding its AI-powered styling and discovery technology to strengthen personalised shopping capabilities across Reliance Retail’s digital ecosystem.
Why this matters
Reliance Retail continues extending its retail ecosystem beyond core commerce, following recent Netmeds offline pharmacy expansion in Chennai through its first physical store.
Retail-company signals are accelerating, up +101007% QoQ.