Senco Gold Q1 revenue jumps 60% on festive demand, adds 8 showrooms to reach 208
Senco Gold posted a 60% YoY revenue rise in Q1 FY27, driven by strong festive demand and 38% same-store sales growth. Net profit surged 151% to Rs 156.88 cr on net sales of Rs 1,996.66 cr. The chain opened eight showrooms (network now 208) and targets 12-15 more, with diamond sales up 40% despite margin pressure from higher gold customs duty.
What happened
Senco Gold's Q1 FY27 revenue jumped 60% YoY on strong festive demand and 38% SSSG. It opened eight showrooms (network 208), targets 12-15 more, and posted 151%
Key facts
- revenue +60% YoY
- SSSG 38% YoY
- TTM sales Rs 9,660 cr
- diamond sales +40% YoY
- 8 new showrooms
- 208 total network
- net profit +151.29% to Rs 156.88 cr
- net sales Rs 1,996.66 cr
- share Rs 326.45
Why this matters
With 208 showrooms and a target of 12-15 more, Senco Gold's aggressive expansion and 40% diamond growth position it as a consolidating force in India's organized jewellery retail space.
What to watch
- Q2 FY27 SSSG print vs Q1's 38% for demand durability
- Gross margin trajectory and gold customs duty policy changes
- Actual showroom count progress toward 208+12-15 target
- Gold price trend and consumer demand elasticity
- Inventory days and working capital as network expands
- Management to reaffirm showroom addition guidance and capex plans on earnings call
- Peers (Titan/Tanishq, Kalyan, PC Jeweller) reactions and competitive store rollout accelerate
- Hedging commentary on gold inventory and customs duty pass-through to protect margins
- Push diamond/studded mix to lift blended margins against gold duty pressure