Sirona post-buyback targets ₹500 cr ARR, pushes menopause range and vending machines
Founder-led after a ₹450 cr buyback from Good Glamm, Sirona Hygiene aims to 5x ARR from ₹100 cr to ₹500 cr in 24-36 months. Plans include a menopause line, deeper quick commerce and pharmacy distribution, and vending machines in malls and airports. Offline is 15% of sales, with modern trade contributing 80% of that.
What happened
Sirona Hygiene, bought back by founders from Good Glamm Group, targets ₹500 crore ARR in 24-36 months. Femtech D2C brand expanding into menopause range, scaling
Key facts
- ₹500 crore ARR target
- ₹100 crore ARR current
- ₹450 crore buyback deal
- 5 million users
- 8 lakh cups/year (2023)
- 15% offline sales
- 80% modern trade
Why this matters
Post-Good Glamm separation, Sirona is now an independent femtech consolidator candidate with category-leading brand equity—watch for menopause line traction as a signal of whether it builds standalone scale or becomes a strategic tuck-in for pharma or FMCG majors.