Studds commits ₹150 crore to premium helmets, accessories and export push toward ₹1,000-crore milestone
Studds Accessories is investing ₹150 crore in a new 5-acre Faridabad facility, betting on premium riding gear, rising accessories mix (from under 10% to 15-17% of revenue) and 30%+ export growth across 70+ countries. It targets FY27 turnover of ~₹750 crore en route to ₹1,000 crore.
What happened
Studds Accessories invests ₹150 crore in a new Faridabad facility, betting on premium helmets, rider accessories and 30%+ export growth via a European
Key facts
- ₹150 crore investment
- FY26 revenue ₹634.2 crore
- EBITDA margin 19.3%
- FY27 turnover ~₹750 crore
- 16-18% growth
- ₹1,000-crore revenue milestone
- exports growing 30%+ annually
- India helmet market ₹3,500 crore / 35 million units
- 5-acre facility
- accessories <10% rising to 15-17% of revenue
- exports to 70+ countries
Why this matters
Studds' export footprint across 70+ countries and rising premium mix position it as a potential partner or acquisition anchor in global riding-gear consolidation, warranting a closer read on its post-capex scale and international channel strength.
What to watch
- Accessories revenue mix progression toward 15-17%
- Quarterly export growth vs 30% target
- Gross/EBITDA margin trend post-capex commissioning
- FY27 revenue tracking vs ~₹750cr milestone
- Domestic two-wheeler demand and helmet regulation changes
- Commission Faridabad plant and phase capacity for premium lines
- Expand distribution/branding for premium helmets and accessories
- Deepen export partnerships and certifications in key markets
- Widen accessories SKU range (gloves, gear, apparel) to lift mix
Also reported by
- The Hindu BusinessLine — 2h after first sighting