Swiggy Instamart experiments with a physical retail format
Swiggy Instamart is testing a physical retail format, signaling an exploration beyond its app-led quick-commerce delivery model.
Swiggy Instamart is experimenting with a physical retail format, signaling a potential expansion beyond its quick-commerce delivery model.
Why this matters
The physical retail test follows recent signals reporting that Swiggy Instamart was exploring a physical retail experiment and that the initiative had resurfaced from December.
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