Swiggy reportedly to sell Lynk to Udaan for ₹500 crore, take 3.2% stake

Swiggy is reportedly divesting its Lynk supply-chain business to B2B marketplace Udaan in a ₹500 crore deal, receiving a 3.2% stake in Udaan. The transaction would shift Swiggy’s exposure from operating B2B supply-chain infrastructure to holding an equity position in the marketplace.

— FiledWed, 9 Sept, 2026, 12:46 IST·First seen Wed, 9 Sept, 2026, 12:45 IST·Source Inc42 · Quick Commerce

What happened

Swiggy will reportedly sell its Lynk business to B2B marketplace Udaan for ₹500 crore and receive a 3.2% stake in Udaan, reshaping Swiggy’s exposure to B2B

Key facts

  • ₹500 crore
  • 3.2% stake
  • September 7, 2026

Why this matters

The deal illustrates how a strategic divestiture can convert a non-core operating asset into marketplace equity while consolidating B2B commerce capabilities with a more focused buyer.

What to watch

  • Formal transaction announcement, closing conditions and whether the ₹500 crore value is cash, equity or a mixed consideration.
  • Confirmation of Lynk's transferred assets, employees, warehouses, supplier contracts, revenue base and liabilities.
  • Udaan's post-deal capital position, debt obligations and any follow-on funding round.
  • Evidence of retailer retention, order-frequency gains, fulfillment-cost improvement or gross-margin expansion after integration.
  • Swiggy disclosures on the accounting treatment and valuation of its reported 3.2% Udaan stake.
  • Udaan is likely to prioritize integrating Lynk's supplier network, fulfillment assets and enterprise customers into its merchant platform.
  • Swiggy may frame the transaction as portfolio simplification and direct incremental resources toward Instamart, food delivery and profitability initiatives.
  • Competing B2B platforms and FMCG distributors may respond with sharper retailer credit terms, faster delivery commitments or exclusive supplier arrangements.
  • Udaan could use the deal to pursue larger brand partnerships, better procurement terms and renewed fundraising conversations.