Tanishq eyed Chicago after opening first US store in New Jersey, resurfacing a February 2023 move
Titan Company's jewellery brand opened its first US outlet in New Jersey and was planning further North American expansion, including Chicago, in a February 2023 move resurfacing now. Tanishq targeted Indian-American shoppers while tailoring designs, formats and products for the wider US market.
Tanishq, Titan’s jewellery brand, opened its first US store in New Jersey and plans expansion including Chicago, targeting Indian diaspora demand and broader American consumers with locally tailored designs, formats and products.